biz ladiesLife & BusinessTop 20 of All Time

Top 20 Business Posts of All Time: #19 Online Ethics and Etiquette

by Grace Bonney

Today’s #19 on the Design*Sponge Top 20 Business Posts of All Time comes in at a combined 5,000+ words. It’s a two-part series on Online Ethics and Etiquette that I poured my heart and soul into back in 2011. And while it may be eight years old now, the same golden rules still apply.

I think the reason these posts were so popular is because they apply to just about all of us living and working online. Part one is all about comments (good and bad), copying/stealing and crediting. Part two is about handling submissions, sponsorships, giveaways, and freebies. Whether you’re a blogger, new online influencer, or just want to put your best foot forward online, this two-part series is a must-read. It’s the result of over a decade of living online and what I’ve learned about how to act and how not to act in a variety of complicated situations. Enjoy! xo, Grace


Updated Rosie the Riveter by Abigail Friedman

#19: Online Ethics and Etiquette Part One and Part Two

  • Who Contributed This Piece: Grace :)
  • DS debut: January and February 2011

Some highlights:

  • Keep your comment tone in mind if you’re commenting as the face of your brand. What you say will be associated with your brand, too.
  • This is hard to do because we all take these comments personally. But 90% of the negative comments most of us get aren’t actually about US. They’re about someone hating an object, a piece of art, an idea or a discussion. It’s tough not to take that personally, but the most important thing to do first is to distance yourself from the comment and try to assess whether it’s really a personal attack or just an attack or criticism of an idea/thing. Once you can see the comment clearly for what it is, you’ll be better able to decide whether or not you let it go or hit delete.
  • Don’t use people’s original work or ideas without permission. And if you correctly assess that you’ve been copied, approach people calmly and personally before getting lawyers involved.
  • When in doubt, credit with a text link.
  • Sometimes people think being a one-man or one-woman show seems weaker or less professional. But it’s not. Bloggers love to support and celebrate independent designers, so don’t feel the need to pull out the “we” card or write in the third-person to sound professional. It can feel forced if it’s not genuine, so feel free to say that you’re the owner, designer and PR person all rolled into one. We can totally relate.



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