After the Jump: LMNOP Branding + Creative Studio

by Grace Bonney

For the past two weeks on After the Jump, I’ve been talking about the cost of doing business, from understanding the hidden costs designers face to breaking down the world of retail. But this week we’re switching gears a bit and focusing on design firms to better understand what they do and how best to work with them. This week I was thrilled to be joined by Leigh Nelson and Lindsay Pope, principals of LMNOP, a design and branding firm in Greenpoint, Brooklyn.

Born out of a friendship and mutual love of design, LMNOP is in its 5th year of business with an incredibly impressive client roster (CFDA, Vogue, Marc Murphy, and The Thompson Hotels, among others) that doesn’t seem to be stopping any time soon. Despite launching during an economic depression, Lindsay and Leigh have turned their skills into a successful business that helps people create unique identities with a playful edge – including websites, logo design, business cards and matchbooks. Today they talked to me about how they built their business, their business manifesto and what their pie-in-the-sky project would be (hint: look up). Leigh and Lindsay were incredibly open and honest about their experience in the field and what potential clients should know going into any working relationship with a design studio. Thanks so much to the LMNOP team for joining me on air today! You can visit them online here and on Instagram here (be sure to check out their animated macaron .gif). xo, grace

LISTEN: You can download the podcast on iTunes here, or stream it here on Heritage Radio

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