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Best of the National Stationery Show: Gold Foil

by Emma Tuccillo

I was never much into gold. Whether in jewelry, stationery, or furniture design, gold always seemed to be trying too hard to show off. However, as times change, so do trends and personal taste. At this year’s National Stationery Show, it was the gleaming bits of gold foil that surprisingly caught my eye. I saw this technique at countless booths — a special kind of printing process that uses heat, pressure, and foil to create a slightly raised impression. Many designers showcased gold foil stamping in simple, yet decisive ways, adding a feeling of luxury to their collections. With the metallic accent employed to accompany an abstract pattern, stand alone as a typographical element — or in the case of Ferme À Papier, as a literal translation of the golden ratio — these designs made a case for the allure of gold and changed my mind for good. The following 10 designs are some of my favorites from the show. They’re not showy or gaudy, but are rather beautiful in their simplicity, reminding me of an elegantly dressed woman with just a hint of gold around her neck. X, Emma

Photography by Emma Tuccillo 

Ferme A Papier at the 2015 NSS.
1/10
I was floored by the designs from Ferme À Papier. For this year’s collection, they explored the golden rectangle and appropriately used gold foil stamping to create the design. I love the way the rigid lines complement the abstract and natural motifs.
Ferme À Papier at the 2015 NNS.
2/10
Inspired by the desert, designer Cat Seto of Ferme À Papier blends an organic landscape with gold foil typography.
Our Heiday at the 2015 NSS.
3/10
I had a great time at the Our Heiday booth. I love her use of simple geometric shapes mixed with gold foil.
Our Heiday at the 2015 NSS.
4/10
I am always dreaming of a trip to Italy, so this card designed by Our Heiday is perfect for the wanderlust in me.
Garnace Doré at the 2015 NSS.
5/10
What’s more classic than black and white stripes mixed with a touch of gold? I immediately gravitated towards this Garance Doré card, it feels so French and elegant.
Moglea at the 2015 NSS.
6/10
I am always looking for a new notebook for my many to-do lists. This design by Moglea blends hand-painted brush strokes with striking typography.
Moglea at the 2015 NSS.
7/10
Meg Gleason of Moglea had wanted to do gold foil stamping for a long time, but waited until she could do the process by hand in her studio. It is now incorporated beautifully in her collection.
Katie Leamon at the 2015 NSS.
8/10
One of my favorite designers, Kaite Leamon, used gold foil in many of her designs this year. It is often added as a simple element on graphic or marbled patterns.
Hartland at the 2015 NSS.
9/10
It’s so rare to see a sympathy card that is both loving and innovative. The use of gold foil in this design by Hartland is so beautiful and truly stood out at the show.
Hartland at the 2015 NSS.
10/10
Tropical motifs were plentiful at the show this year. This thank you card by Hartland was one of my favorites. There is something so friendly about the mix of gold and green.

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