This summer marks the 10th anniversary of Design*Sponge. When I started this site I would have never dreamed of caring so much about the business end of things, but 10 years later, running a successful business that is able to support the people I care about and respect so much is the thing about which I’m proudest.
In the past decade we’ve seen the economy take a massive hit, the online ad market follow suit and internet readers change their web usage habits in a major way. These things combined would be enough to make any business shaky, but I am so grateful that I was advised early on to run a conservative business, think long-term and embrace change. That last point is something that has been on the top of my mind for a while now and has been the subject of this entire season of my weekly radio show. It’s also been the key to keeping Design*Sponge not only surviving, but thriving. Without investing in social media and putting so much time, thought and care into those platforms, we’d have a hard time maintaining our footing in today’s online world.
Instagram, Twitter, Facebook and Pinterest have become not only places to find inspiration for us, but keys to our long-term success. A strong social media platform can help any business or blog build an audience, grow their customer or client base, make career-changing connections and collaborations and expand their voice to more people on a broader scale than ever before.
After years of researching, defining and refining my methods for managing social media, I feel ready and excited to start teaching these techniques to other bloggers, business owners and creatives who are looking to not only understand social media, but master it in a way that allows them to grow their business and take it to the next level.
So starting this month, I’m going to be teaching a series of social media-related classes at our new home base, Makeshift Brooklyn. I can’t think of anything that would make me happier than to teach the trusted methods and techniques we’ve been using to create our social media platform of nearly one million daily readers (907K, to be exact).
These will be small, intensive workshops of 20 people where we will have time for individual attention and questions as well as two jam-packed hours of tested and trusted information, tips, techniques and research methods that I’ve been using at Design*Sponge for years. I promise you will walk away inspired, excited and prepared to not just take on your social media channels, but to take them to a much higher level.
The first course’s information is below, but to be added to our mailing list for future classes (social media and beyond), sign up here. There will also be a waiting list for this class if spots open up, so be sure to leave your name and email in the form if the spots are full. I can’t wait to get started! xo, grace
Design*Sponge Social Media Workshop
Date: June 19th, 2014
Time: 7 pm- 9:30 pm
Place: Makeshift Society Brooklyn (55 Hope Street, Brooklyn, NY 11211)
Tickets: $150 (Purchase your ticket HERE)
This two-hour course will cover Instagram, Twitter, Facebook and Pinterest. We’ll cover topics like these as well as much more:
-How to discover what your community wants from you
-Do’s and don’ts for each platform
-Photography tips, apps and filters
-Finding the style and voice that’s right for you
-Hashtag and promotion Ideas
-Q&A and feedback for individual ideas (in our 20-person class size)
If you’re struggling with or curious about how you can use social media to grow your business or blog and become a more prominent member of your community, this workshop will give you the tools to do just that.