guest blog

Lucy’s Fitzroy

by Grace Bonney

Oh my goodness, my week at D*S went so quick! For the final installment of Melbourne-love, I have chosen to share my very own little illustrated neighbourhood map (a little daunting after sharing such beautiful and accomplished work earlier this week!). Anyway, this is perhaps my very favourite pocket of Melbourne – Gertrude st in Fitzroy.

I love this vibrant shopping strip – such a great collection of small boutiques, breakfast, lunch and dinner spots and small galleries… a truly eclectic mix. It was so hard to choose only a select handful of places to highlight… but you can see a more detailed Gertrude St guide on my blog here!

Lucy’s Gertrude St favourites!

Aesop: Beautiful Australian botanical-based skincare and haircare products, stunning simple packaging, and a beautiful pared-back interior fit-out in each store. In one of these images you can also see Aesop’s custom window installation by Melbourne’s best known floral/event designer – Joost Bakker


Fatto y Mano: Great rustic bread and baked goods… homemade spelt pizza slice that is so delicious and actually tastes like it could be good for you!? Great prices and a bustling, cheerful atmosphere.

Anada: My absolute favourite Melbourne restaurant, hands down! (and there’s a lot to choose from!). Anada serves the most delicious Spanish tapas… delectable dishes, service and extremely reasonable prices. Don’t miss the pork belly!


CLICK HERE for the rest of Lucy’s Fitzroy favorites after the jump!

Industria: Oh oh am I allowed to have a favourite? I think I am. Industria! Industria is a bit of a Melbourne institution. Still going strong after an incredible 11 years in business, it’s a truly unique shop, filled to the brim with ex-industrial furniture, old medical equipment – including stainless steel trolleys and cabinets, vintage medical models and diagrams, chemistry equipment and glassware, vintage maps, signage and lighting. These guys were doing the ‘vintage industrial’ look way before the glossy mags cottoned on!


Cottage Industry: Cottage Industry is the beautiful little retail store of Melbourne’s well-known craft queen – Penelope Durston. Pene creates the most spectacular quilts, cushions, poufs, accessories and clothing from a seemingly endless collection of salvaged fabrics, thrifted teatowels, tablecloths and ex-army blankets. Pene also lovingly crochets doilies around the magnolia tree outside her shop…. but don’t be fooled – this ain’t no fluffy crafternoon tea party. Pene’s work is truly exquisite – not a slipped stitch in sight. Pene’s a pro-crafter!


Thanks so much Grace for having me here this week. I have loved being able to introduce some wonderful Australian talent to a new audience, and it has been such a thrill to see my posts pop up under the D*S banner each day! If you’ve enjoyed learning a little more about Melbourne via my posts this week, please pop over and visit me at The Design Files! I would love to see you!

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  • Dear Design Sponge,

    This feature is making me miss living in Melbourne so (so so so) terribly. I’m not sure if I want it to stop right now, or go on forever. I wish so much it was as easy to get an Aussie work visa as it was to get a student one!

    In closing, I concur: Melbourne rules.

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